Let Solid-Data unlock the true value from your data.
Using the information contained in your database, Solid-Data's @SK software can:
- Help you understand what characterizes your most profitable customers so that you can concentrate on finding more.
- Predict the point your customers turn to your competitors enabling you to win them back cost-effectively.
- Show you the common characteristics that separate your long-term customers from the ones that get away.
- Enable you to focus on emerging market trends.
@SK's razor-edge technical analysis gives you your best look ahead in an ever changing marketplace. @SK is a fully-featured data mining solution that plugs in to your existing Microsoft Excel spreadsheets. Work in the environment you're comfortable with, with easy access to @SK's powerful features. Advanced heuristics handle all the setup for you; most of the time, all you need to do is load your data and press the 'go' button ! If you've got data spanning more than one column in a spreadsheet, there's every chance @SK can add value.
Buy from us with complete confidence
These are hard problems, and we believe we have the best solution around. If you can find any software that performs the segmentation function better than @SK can, we'll refund you the purchase price of our software. Segmentation is not only a very important problem in its own right, it's the foundation stone on which we build our other techniques. It's also an objective way to compare algorithms, which is why we encourage you to use segmentation to test our claims. Find the Terms and Conditions here
@SK is a complete solution available for one low price. There's nothing else required except for a copy of Microsoft Excel 2003 or later. @SK includes tools for market segmentation and behavioural analysis as well as classification and forecasting tools.
@SK works by building a probabilistic model from your data. In order to process large datasets quickly, you can safely use a limited sample of data points to build the model, then run much larger datasets against that model in a small fraction of the time. This is because @SK's unique, robust, estimation procedure is inherently stable in the presence of outliers and incomplete data.
Unlock the potential of your customer data
Since it costs you money to acquire new customers, at the start of their relationship with you, they have negative value. If you did nothing, each customer would likely stay loyal to you for some finite time, then you would most likely lose them to a competitor.
Rolling your mouse over the graph will show you where you can make improvements.
If you could profile your customers, and focus on acquiring new customers who most closely resembled the most profitable segments, you will reduce the cost of acquisition. Click here for an example...
@SK gives you two options for improving your customer loyalty. If you have transactional data available (by this we mean a purchasing history for each customer), @SK's Lifecycle Analysis will build a model focusing on purchasing patterns as well as customer demographics, and help you decide which customers might be unlikely to purchase again. You could use this information to launch a targeted marketing campaign, which will have a higher ROI than you could achieve without this analysis. Click here for an example...
If you have no transactional data, but you're trying to analyze groups or classes of customers, and training data is available on each class, @SK provides a powerful Classification tool. Classic examples are separating good credit risks from bad, where conventional credit checks are not available, or customer churn in service industries. Click here for an example...
What are you waiting for ? Try it yourself free for thirty days !